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Account Development Training: Inner_about


Gain Essential Sales Skills to Overcome Real Sales Challenges  

This one-day workshop will provide sales representatives with the confidence to sell more effectively in any selling situation. Overcome sales resistance and skepticism towards selling from representatives from a non-sales background by learning easy to apply sales techniques.


Essential Sales Skills Course Overview 

The Essential Sales Skills course will make selling more comfortable for representatives by providing a proven method of approaching the sales process from the buyers perspective to win more sales. These techniques actively work with the buyer to overcome and minimise many of the common barriers to the sale whilst identifying and uncovering the buyer’s key motivators to buy your solution. 

In this one-day workshop you will learn the essential sales skills, sales techniques and sales strategies needed to win more. You will learn how to ask better questions, understand buyer needs, how to understand and deal with buyer objections plus learn how to work with buyers to secure the sale.

The workshop will also cover:

  • Time management for salespeople 

  • How to create and demonstrate value in the eyes of the customer to create more buy in from a prospect 

  • How to manage the sales process

  • How to manage prospect lists to keep on top of your sales pipeline


Who is the Essential Sales Skills course for?

Essential Sales Skills is the perfect sales training course for representatives in sales roles with no formal training or sales background, as well as experienced salespeople looking to develop and re-evaluate how they sell. 

How can the Essential Sales Skills course be delivered?

We can deliver the Introduction To Selling Course in a variety of formats to suit your needs:

  • Public Sales Course – Ideal for individuals looking to improve their skills and meet other sales professionals

  • In House Bespoke Sales Course – Ideal for training whole sales teams with business-specific challenges

  • Online Sales Course – Ideal for individuals or small groups who want to improve their sales skills but cannot travel or who prefer to learn remotely

Course Syllabus

The Essential Sales Skills course will cover several key sales topics including:

Sales Processes

  • Understand the sales process                                                  

  • Understand the buying process

  • Understanding buyer behaviour


Sales Research & Prospecting

  • Understand how to generate leads and new opportunities

  • Learn how to build rapport and establishing relationships              


Basic Sales Skills

  • Learn how to cold call in person  

  • Learn how to deal with difficult buyers

  • Learn how to deal with difficult selling situations                         


Sales Conversations

  • Learn how to ask the right questions

  • Learn how to qualify customer requirements

  • Understand how to handle the most common objections

  • Discover how to create and demonstrate value                                    


Closing Sales

  • Learn how to focus on the outcome when closing the sale        

  • Learn how to close the sale and gain commitment

  • Learn how to negotiate more successfully


Sales Communication Skills

  • Learn how to read other people      

  • Learn how to book sales appointments and meetings            

  • Discover how to take a professional enquiry          

Sales Course Costs

Public Sales Course - £399.00 + VAT

In House Bespoke Sales Training - POA - Call 020 8798 0979

Online Sales Course - £349.00 + VAT


What’s included in the cost?


  • Pre-training skills appraisal and questionnaire for each delegate

  • Pre-training call with the trainer for all delegates


Training Delivery

  • Comprehensive interactive training manual, course notes, and training material for each delegate

  • Individually designed created training and development action plan for all delegates

  • Real situation scenario orientated training sessions

  • Practical sales toolkit including objection handling guide, prospect list template, email templates, and time management guides.  



  • 12 months unlimited post-training access to your trainer via email and telephone

  • Individually created 12-week post-training support pack

  • Post Training Webinars

  • Post-training follow-up call with the trainer

Learn more about our 12 week  post training coaching here

Course Reviews

Organisation and domestics - 99.5%

Course Content - 99.2%

Course Notes - 99.5%

Presentation - 99.2%

Knowledge of Training Staff - 99.3%

In Meeting your Objectives - 99.1%

Overall Enjoyment - 99.7%

Upcoming Sales Course Dates

Why choose Think Selling Sales Training?

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Understand, Design & Create

Every sales team is different and we work with our clients to deliver a training program to meet their individual needs via pre training questionnaires, assessments and development calls with your trainer.


Practical Tools & Support Resources

Alongside your course material and support program, we also provide a range of practical tools and materials to help you to embed the training.


Inspiring, Engaging & Relevant

Our training programs are designed to be inspiring, engaging but most importantly relevant to your teams day to day challenges, meaning you can apply the lessons and ideas from your training course into your day to day role straight away.


Post Training Videos & Webinars

Every delegate has access to a range of post training support videos and tutorials to provide additional support and access to our training webinars.


 Comprehensive Support 

Our training is never focused around a single day, every course is supported by a comprehensive 16 week interactive support program, each module is designed to make the process of applying the material into your day to day role as straightforward as possible.


Direct Access to The Training Team

Every delegate has direct access to their course trainer and the training team, throughout the training process to answer questions and provide support around specific challenges.

Have a question about the Essential Selling Skills course?

Get In Touch with Think Selling

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