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Thu, 16 Jul


Live Interactive Online Training Course

Live Online Real Sales Skills Sales Training Course

The key objective of this sales training course is to provide salespeople with the tools, skills and confidence to perform at their best.

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Live Online Real Sales Skills Sales Training Course
Live Online Real Sales Skills Sales Training Course

Time & Location

16 Jul 2020, 09:30 – 17 Jul 2020, 16:30

Live Interactive Online Training Course

About the Event


About this course

We have updated and developed our original essential sales skills course for 2018 to provide sales professionals with the real sales skills they need to perform at their best.

Salespeople find themselves facing a variety of new challenges from the introduction of GDPR to the ongoing impact of Britain's future relationship with the EU.

The key objectives of this sales training course is to provide salespeople with the tools, skills and confidence to still be able to sell effectively in any situation regardless of the challenges they face and to understand where to look for and how to find the selling opportunities that are present to allow them to continue to be successful.

Taking sales people through the full sales cycle and based around providing solutions to real sales challenges, this two day sales training course will demonstrate how to deliver consistent sales and will cover a wide range of subjects including:

Understanding the sales process

Sales forecasting and pipeline management

Understanding the buying process

Learn how to ask the right questions

Learn how to qualify customer requirements

Learn how to book sales appointments and meetings

Understand how to generate leads and new opportunities

Learn how to make a sales call

Understand how to handle the most common and challenging objections

Learn how to build rapport and establish relationships

Learn how to deal with difficult buyers

Learn how to deal with difficult selling situations

Understand buyer behaviour

Discover how to create and demonstrate value

How to deliver effective presentations

Learn how to read other people

Learn how to focus on the outcome when closing the sale

Learn how to close the sale and gain commitment

Discover how to take a professional enquiry

Learn how to negotiate more successfully

The format for the course will be to provide delegates with a robust and easy to apply suite of sales tools and sales techniques to make every aspect of their sales approach more structured and effective.

Delegates will walk away from this course being able to apply a proven sales methodology when approaching the sales process and to explore the sales process from the buyers perspective to win more sales.

Credible and highly experienced trainers

The session will be run by an experienced sales trainer with over 20 years of experience who will share their in-depth knowledge and experience throughout every aspect of the course. Within this sales training course, delegates will learn the essential sales skills, sales techniques and sales strategies needed to win more sales from an experienced sales professional still applying the techniques covered as part of their day to day role.

Our training is engaging, practical and inspiring but it has never been focused around a single day or a single session, all of our training is supported by a comprehensive pre and post training support package to ensure that our training stays with your team including:

Pre training questionnaire

Pre training consultation with your trainer for the manager as well as the team

Comprehensive training manual and development plan

10 week e –support programme to assist them in transferring the material into their sales role

Comprehensive suite of tools that can be used post training to assist in their development after the session

Every delegate has unlimited access to a course trainer for 12 months after their workshop or program

We also support sales leaders and sales managers by providing coaching tools and strategies to help you to support your team

Your trainer for this sales training course

Paul Routley FinstSMM

Paul Routley is a highly experienced sales trainer and one of the country’s leading authorities on modern sales techniques.

With over twenty five years’ experience in sales and sales management, starting out in sales at the age of 17 and working his way up from trainee salesperson to sales director, working for some of the world’s largest and most well-known companies along the way, Paul has held a number of sales manager and sales director roles throughout his career and has a proven track record in creating and developing extremely successful and effective sales teams in every industry he has worked within.

As a trainer he brings a tremendous amount of experience and invaluable knowledge to all aspects of sales and selling within a variety of industries.

Paul’s training courses are always memorable and renowned for not just being educational and enlightening but also inspirational, motivational and entertaining.

During his career Paul has lived and worked in more than twelve European countries including: Germany, France, Sweden, Estonia, Italy, Switzerland, Holland, Belgium and Ireland

Paul is one of the UK’s leading sales trainers and also a fellow of the Institute of Sales and Marketing Management

Areas of expertise

• Customer orientated selling

• Inbound telesales

• Outbound telesales

• Face to face selling

• Selling value

• Account management

• Account planning and account development

• Handling price objections

• Business to business sales

• Sales strategy

“I’m passionate about improving sales results for sales teams and changing the way they think about selling”

• Fellow of the ISMM

• 14 years’ experience as a trainer

• NLP master practitioner

• DISC Behavioural Practitioner

Experience Overview

Over 25 years commercial sales experience

Sales Trainer – 14 years

Sales Manager – 5 years +

Team Manager – 7 years +

Sales Director – 11 years +

Interim Sales Director 5 years +


  • Real Sales Birmingham Dec 2019

    This ticket will admit one delegate to Real Sales Skills on the 3rd - 4th December 2019




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