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Account Development Training: Inner_about

Learn How to Attract More of Your Ideal Customers Using LinkedIn 

Online Course Overview 

LinkedIn is the most powerful business network in the world and yet so many of its 620 million users (yes that right) fail to understand its purpose and harness its power as an effective business development tool, within this powerful and interactive training program, you will not only learn how to understand how to use LinkedIn more effectively but how to create an effective and repeatable lead generation approach that will provide you with leads and prospects to fill your sales pipeline.

Many salespeople and business professionals feel that they should be using LinkedIn and many use it but few are using it in the right way, within this program we will talk you through the many benefits of using LinkedIn and how to harness this powerful tool.

We Guarantee that this course does not contain any of the following.

NO AUTOMATION, NO AI, NO CHEATS that could get you removed from Linkedin 

Key Learning Objectives 

Taking salespeople and businesses through the full process of harnessing the power of LinkedIn, this sales training course will cover a wide range of LinkedIn topics including: 


Setting Out Your LinkedIn Lead Generation Strategy


  • Why are you using LinkedIn?

  • What are you looking to achieve from using LinkedIn?

  • What is your LinkedIn Strategy?

Creating an Effective LinkedIn Profile

  • Setting up your profile correctly

  • Adding a personalised address

  • Adding a professional image and background image

  • Adding an effective headline

  • Adding an attractive and engaging about you section

  • Being found on LinkedIn

  • Using SEO techniques to attract clients Populating your profile

Lead Generation Part One – Identifying Contacts and Targets

  • Who are you targeting?

  • How to find your ideal client

  • Using internal LinkedIn Searches and Search Tools

  • Using External LinkedIn Search Tools

Lead Generation Part Two – Engaging With Your Prospect Network


  • Engaging with your network of connections

  • Engaging with the wider LinkedIn Audience

Lead Generation Part Three – Posting and Sharing Content


  • What content should you be posting?

  • How often should your post?

  • Where should you be posting content?

Lead Generation Part Four – Taking the Conversation Offline


  • The game-changing element

  • Having an engagement and follow up process

  • Think outside the box

Target Audience

• Business to business sales people                   • Business development managers

• Telesales people who need a refresher            • New sales people

• Client relationship managers                            • Internal telesales people

• Internal Account managers                              • Sales people who have had no formal training on the subject

Those who have experience selling and want to develop their ability to sell solutions and take a more strategic approach to account development and account growth.


Course costs and what's included

  • LinkedIn profile review and feedback report

  • Pre-training skills appraisal and questionnaire for each delegate

  • Pre-training call with the trainer for all delegates

  • Supported by a 12-week post-training coaching programme and 12 months of email and telephone support.

  • Comprehensive interactive training manual, course notes, and training material for each delegate

  • Individually designed created training and development action plan for all delegates

  • Individually created post-training support pack provided after the training sessions

  • Real situation scenario orientated training sessions

  • Post-training follow up material to all delegate

  • Practical sales toolkit including objection handling guide, prospect list template, email templates, and time management guides.  

  • 12 months unlimited post-training access to your trainer via email and telephone

  • Post-training support via email and telephone

  • Post Training Webinars

  • Post-training follow up call with the trainer

Course Costs

From £299.00 + VAT

Delivery Options 

This course can be delivered as a public classroom course, an Individual coaching program or a group online coaching program.

Delegate reviews for this course

Organisation and domestics - 99.8%

Course Content - 99.5%

Course Notes - 99.5%

Presentation - 99.4%

Knowledge of Training Staff - 99.6%

In Meeting your Objectives - 99.4%

Overall Enjoyment - 99.8%

Forthcoming Dates

Support to help you apply your learning 

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Understand, Design & Create

Every sales team is different and we work with our clients to deliver a training program to meet their individual needs via pre training questionnaires, assessments and development calls with your trainer.


Practical Tools & Support Resources

Alongside your course material and support program, we also provide a range of practical tools and materials to help you to embed the training.


Inspiring, Engaging & Relevant

Our training programs are designed to be inspiring, engaging but most importantly relevant to your teams day to day challenges, meaning you can apply the lessons and ideas from your training course into your day to day role straight away.


Post Training Videos & Webinars

Every delegate has access to a range of post training support videos and tutorials to provide additional support and access to our training webinars.


 Comprehensive Support 

Our training is never focused around a single day, every course is supported by a comprehensive 16 week interactive support program, each module is designed to make the process of applying the material into your day to day role as straightforward as possible.


Direct Access to The Training Team

Every delegate has direct access to their course trainer and the training team, throughout the training process to answer questions and provide support around specific challenges.

Make an enquiry about Lead Generation Through LinkedIn 

Get In Touch with Think Selling

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