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Account Development Training: Inner_about

Attract more of your ideal leads using LinkedIn effectively

Many salespeople and business professionals feel that they should be using LinkedIn but few are using it in the right way. On this sales training course we will talk you through the many benefits of using LinkedIn and how to harness this powerful tool for your lead generation efforts. 


Lead Generation Through LinkedIn Course Overview 

LinkedIn is the most powerful business network in the world and yet so many of its 620 million users (yes that's right) fail to understand its purpose and harness its power as an effective business development tool.

On this course, you will not only learn how to understand how to use LinkedIn more effectively, but how to create an effective and repeatable lead generation approach that will provide you with leads and prospects to fill your sales pipeline.


In our approach to LinkedIn Lead Generation there is NO AUTOMATION, NO AI, NO CHEATS that could get you removed from Linkedin 

Who is the Lead Generation Through LinkedIn Course for?

  • Internal telesales people

  • B2B sales people

  • Business development managers

  • Experienced telesales people who need a refresher         

  • New sales people

  • Client relationship managers

  • Internal Account managers                              

How can the Lead Generation Through LinkedIn course be delivered?

We can deliver the Lead Generation Through LinkedIn courses in a variety of formats to suit your needs:

  • Public Sales Course – Ideal for individuals looking to improve their skills and meet other sales professionals

  • In House Bespoke Sales Course – Ideal for training whole sales teams with business-specific challenges

  • Online Sales Course – Ideal for individuals or small groups who want to improve their sales skills but cannot travel or who prefer to learn remotely

Course Syllabus

Setting Out Your LinkedIn Lead Generation Strategy                

  • Why are you using LinkedIn?

  • What are you looking to achieve from using LinkedIn?

  • What is your LinkedIn Strategy?

Creating an Effective LinkedIn Profile

  • Setting up your profile correctly

  • Adding a personalised address

  • Adding a professional image and background image

  • Adding an effective headline

  • Adding an attractive and engaging about you section

  • Being found on LinkedIn

  • Using SEO techniques to attract clients Populating your profile

Lead Generation Part One – Identifying Contacts and Targets

  • Who are you targeting?

  • How to find your ideal client

  • Using internal LinkedIn Searches and Search Tools

  • Using External LinkedIn Search Tools

Lead Generation Part Two – Engaging With Your Prospect Network

  • Engaging with your network of connections

  • Engaging with the wider LinkedIn Audience

Lead Generation Part Three – Posting and Sharing Content

  • What content should you be posting?

  • How often should your post?

  • Where should you be posting content?

Lead Generation Part Four – Taking the Conversation Offline

  • The game-changing element

  • Having an engagement and follow up process

  • Think outside the box


Course costs

Public Sales Course - £399.00 + VAT
In House Bespoke Sales Training - POA - Call 020 8798 0979
Online Sales Course - £349.00 + VAT


What’s included in the course cost?


  • LinkedIn profile review and feedback report

  • Pre-training skills appraisal and questionnaire for each delegate

Training Delivery

  • Comprehensive interactive training manual, course notes, and training material for each delegate

  • Individually designed created training and development action plan for all delegates

  • Real situation scenario orientated training sessions



  • Post-training follow up material to all delegate

  • 360 Consultative Sales Playbook

  • Practical sales toolkit including objection handling guide, prospect list template, email templates, and time management guides.  

  • 12 months unlimited post-training access to your trainer via email and telephone

  • Post-training support via email and telephone

  • Post Training Webinars

  • Post-training follow up call with the trainer

  • Individually created post-training support pack provided after the training sessions

  • Supported by a 12-week post-training coaching programme and 12 months of email and telephone support

Course reviews

Organisation and domestics - 99.8%

Course Content - 99.5%

Course Notes - 99.5%

Presentation - 99.4%

Knowledge of Training Staff - 99.6%

In Meeting your Objectives - 99.4%

Overall Enjoyment - 99.8%

Upcoming Sales Course Dates

Support to help you apply your learning 

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Understand, Design & Create

Every sales team is different and we work with our clients to deliver a training program to meet their individual needs via pre training questionnaires, assessments and development calls with your trainer.


Practical Tools & Support Resources

Alongside your course material and support program, we also provide a range of practical tools and materials to help you to embed the training.


Inspiring, Engaging & Relevant

Our training programs are designed to be inspiring, engaging but most importantly relevant to your teams day to day challenges, meaning you can apply the lessons and ideas from your training course into your day to day role straight away.


Post Training Videos & Webinars

Every delegate has access to a range of post training support videos and tutorials to provide additional support and access to our training webinars.


 Comprehensive Support 

Our training is never focused around a single day, every course is supported by a comprehensive 16 week interactive support program, each module is designed to make the process of applying the material into your day to day role as straightforward as possible.


Direct Access to The Training Team

Every delegate has direct access to their course trainer and the training team, throughout the training process to answer questions and provide support around specific challenges.

Get In Touch with Think Selling

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