By Paul Routley (Co Founder of Think Selling Sales Training)
I want to take you back to the year 2000, I was a sales manager and having attended numerous sales training courses and engaged various providers to deliver sales training to my teams, I was left frustrated that very few delivered what I needed for myself or my team.
A lot of what was being delivered was more theory than practical skills and many of the trainers lacked the current sales experience and credibility needed to engage with my team.
So in 2007 I decided to do something about it and created Think Selling Sales Training, I wanted to create a training business that delivered three key outcomes for our clients.
1) The training was easy to understand, engaging and could be relatable to their day to day sales role.
2) The training would be practical based, providing solutions to the challenges they actually face and was easy to put into practice and apply what they had learnt into their day to day sales role
3) We could support every delegate and help them to implement what they had learnt and retain a far higher amount of the material through a form of post training support
Fast forward to 2019 and those three core values are still at the heart of our business but we have taken this concept even further delivering a range of courses that provide sales people with the skills, knowledge and confidence to improve their results in every aspect of selling from generating leads and winning new sales to securing larger more complex sales and developing and managing key accounts through to sales management training.
Every delegate has access to their trainer before and after their training even on public courses, we work with sales managers to ensure that we are delivering exactly what they require from the training and every course is supported with a comprehensive post training support and coaching program including tasks and assignments to help them to in-bed the material.
We have trained over 21,000 delegates within more than 1800 companies and our 360 adaptive sales model allows salespeople to gain greater insight into the clients buying journey, it helps teams to uncover objections and obstacles earlier in the process but more importantly puts them in control of the sales process and dramatically increases the number of sales they convert.